EXPERIENCE
_ FULL TIME
Coursera - Communication Designer
April 2016 - Present | 2 yrs 5 mos
Manage a small design and development team, lead visual design, drive standardization and scalability, and oversee production of all marketing assets, from concept through final design deliverables. Evolve and refine Coursera’s brand while working closely with product designers and engineers to bring our brand to life. Share our brand story through presentation materials, event experiences and environmental design.
Holbrook Travel - Graphic Designer
October 2012 - April 2016 | 3 yrs 7 mos
Designed marketing and collateral materials for print and web including creative & art direction for company website, email campaigns, trade show branding & promotions, micro-sites, product catalogs, and print & digital advertisements. Implemented visual systems for print and web to be used by marketing team for consistent branding.
_ FREELANCE & INTERNSHIPS
PHHHOTO - Freelance Motion Graphics Designer
January 2016 - October 2016 | 10 mos
Created custom GIF animation filters using client branding for events. Clients included Sephora, Nordstrom, Warner Bros, Puma, Electric Daisy Chain Festival, The Broad Museum and L’Oreal.
iSocialLocal - Graphic Design Intern
June 2012 - October 2012 | 5 mos
Developed strategies for social media communications as well as designed print and web graphics and materials for clients.
iBuildSocial - Graphic Design Intern
February 2012 - July 2012 | 6 mos
Designed print ads, posters, flyers, social media graphics, and various pieces of collateral for clients.
EDUCATION
MA in Web Design
University of Florida | 2015
BS in Advertising
University of Florida | 2012
SKILLS
_DESIGN EXPERTISE
• Branding • Typography • Iconography • Illustration • Print & digital production • Event design • Presentation design • Image editing
_DESIGN TOOLS
• Photoshop • Illustrator • InDesign • Sketch • InVision
_EMAIL & WEB
• HTML/CSS • Wireframe/mockup/prototype • Responsive Design • Email Design • Accessibility
_OTHER
• Attention to detail • Creative problem solving • Working cross-functionally, collaboratively and independently • Meeting deadlines while managing multiple projects at once
CONTACT
727.259.4233
sarahashleylynch@gmail.com
